
Amazon Basics 2-Ply Ultra Plus Individually Wrapped Toilet…
A regular roll has about 150 sheets, a Double ~300, a Mega ~350–400, and a Super Mega~450–550 — but counts vary a lot by brand. The names are marketing: each brand sets its own “regular” roll, so a “Mega” from one can hold fewer sheets than a “Double” from another. The only fair comparison is cost per sheet, and the toilet paper we track runs $0.18–$0.56 per 100 sheets.
| Roll label | Typical sheets | Equivalent to |
|---|---|---|
| Regular / Single | ~150 | 1 regular |
| Double | ~300 | ≈ 2 regular |
| Mega | ~350–400 | ≈ 4 regular |
| Super Mega / Triple | ~450–550 | ≈ 6 regular |
Sheet counts are typical and vary by brand, ply and sheet size. The packs we track average about 307 sheets per roll, at $0.18–$0.56 per 100 sheets — live from Amazon US across 37 products.
Live from the catalog, ranked by real cost per 100 sheets — cheapest first.

Amazon Basics 2-Ply Ultra Plus Individually Wrapped Toilet…

Amazon Basics 2-Ply Soft Toilet Paper

Charmin Essentials Strong Toilet Paper 6 Mega Rolls

Scott ComfortPlus Toilet Paper with Soft Lavender Scented Tube

Amazon Basics 2-Ply Soft Toilet Paper
“24 Mega rolls = 96 regular rolls!” on the front tells you nothing you can compare against another brand, because every brand defines “regular” differently. The one number that always compares is cost per sheet(or per 100 sheets): pack price ÷ total sheet count, both printed on the package. A big “Mega” pack can quietly cost more per sheet than a plain roll count — the sheet count is where the real price hides.
A regular (single) roll has roughly 150 sheets, a Double about 300, a Mega about 350–400, and a Super Mega or Triple around 450–550 — but the exact count varies a lot by brand, ply and sheet size. Brands set their own "regular roll" as the baseline and then sell Double, Mega and so on as multiples of it, so the numbers aren't standardised. Always check the sheet count on the pack.
They're marketing multiples of that brand's "regular" roll: a Double is about 2 regular rolls, a Mega about 4, and a Super Mega (or Triple) about 6, packed onto one larger roll so you change it less often. The catch is that a "Mega" from one brand can hold fewer sheets than a "Double" from another, because each brand defines "regular" differently. The label tells you the ratio within a brand, not the absolute amount.
By cost per sheet (or per 100 sheets), never by roll count or the "Mega/Double" label — those are inconsistent between brands. Take the pack price and divide by the total sheet count on the package. Across the toilet paper we track, that comes to about $0.18 to $0.56 per 100 sheets. A pack advertising "24 Mega rolls" can cost more per sheet than a plain "12 roll" pack, so the sheet count is the only number that compares.